Singapore - Global mobility leader Nokia and MiTV Corporation Sdn Bhd (MiTV) today announced their collaboration to launch a commercial mobile broadcast TV service, based on Digital Video Broadcast - Handheld (DVB-H) technology, in Malaysia in the second half of 2007.

Announced at Nokia Connection 2007 in Singapore, and also in conjunction with Broadcast Asia 2007, the agreement is among the first of Nokia’s commercial mobile TV service rollouts utilizing DVB-H technology globally. Earlier last year, Vietnam became the first market in APAC to roll out commercial DVB-H services.

In the deal, Nokia Siemens Networks will provide MiTV’s 018 mobile TV service with an end-to-end deployment process which includes implementation, integration, and application development services. They will also maintain MiTV’s infrastructure on a turnkey basis.

Dato IR Hj. Rosman bin Ridzwan, Chairman, MiTV Corporation said: “This latest collaboration with Nokia marks another important milestone in our preparation to launch our high speed mobile 3G service in the second half of this year. With strong industry players behind us in network infrastructure, coverage and other technologies, we are absolutely confident that we can deliver genuinely customer-driven products and services that we believe will bring the work-life balance back into their lives.

“With Nokia, this mobile TV experience utilizing the latest DVB-H technology will be an important component in delivering this promise. Soon, our customers will be able to watch the latest news, engage in music videos and documentaries or even catch their favorite TV series anywhere, anytime directly on their mobile devices, bringing them closer to the information and entertainment that they value most”, he added.

Jawahar Kanjilal, Director, Multimedia Experiences, Nokia Multimedia Asia Pacific said: “We are delighted to be part of this great development in Malaysia with MiTV. This marks the beginning of exciting times in the Asia Pacific broadcasting industry, bringing digital television to consumers’ pockets and ushering in a new era of personal interactive entertainment. The Nokia N77 multimedia computer will be a key element of this consumer offering, and we look forward to the continuing development of broadcast mobile TV services in the region.”