Priced at $29.99, Flare is appearing at retail locations this month, and is available for purchase on the Virgin Mobile USA Web site (http://www.virginmobileusa.com/). Loaded with Bluetooth® wireless technology and equipped with an array of features consumers love, including full texting capabilities, Flare truly shines at this affordable price.

Flare is the first handset in the Virgin Mobile USA line-up, other than a few select special editions, to offer Spanish-speaking customers in-language options right at their fingertips, through a preloaded newly enhanced Spanish user interface and menu. Like other Virgin Mobile USA phones, Flare allows customers to choose ringback tones, download fun diversions from VirginXL, and check account balances.

“Our customers appreciate stylish, sleek and functional handsets as well as choice and flexibility,” explained Bob Stohrer, chief marketing officer at Virgin Mobile USA. “LG has a great reputation for innovation in the wireless marketplace and has worked with us to understand our market. Flare is an attractive handset with the added features of an external ID and the convenience of Bluetooth® wireless technology. All of these elements make this a compelling and affordable offer. We’re excited to introduce Flare as the newest member of our dynamic lineup of stylish handsets.”

“Virgin Mobile USA knows its customers want phone options that offer great features and a great look, without costing a fortune,” said Ehtisham Rabbani, vice president, product strategy and marketing for LG Electronics MobileComm, USA, Inc. “All of us at LG are excited by this second collaboration with Virgin Mobile USA, and look forward to bringing more stylish, dependable handsets to its lineup.”