Nokia Eseries business devices broadly available in U.S.
White Plains, New York - Nokia today announces the availability of Nokia Eseries business devices in the U.S. through a variety of channels, allowing both business and individual users to obtain enterprise-grade dual-mode devices - including the new Nokia E61i and Nokia E65 - in this market.
Nokia is addressing the market demand from both businesses and individual users through complementary sales channels including IT, operator, and retail/e-tail. Business customers can now purchase fleets of Nokia Eseries devices through the IT channel, the preferred and trusted channel of businesses. Nokia supplies the devices to the IT channel through distribution agreements with Brightpoint and Ingram Micro. All approved value-added resellers (VARs) in the Nokia for Business Channel Program are authorized to resell the devices to their business customers. Today there are more than 140 approved VARs in this program in the U.S., and Nokia continues to enlist and train new participants.
“Nokia understands that businesses buy IT solutions through their trusted IT channel source, and offering mobility solutions - including mobile devices - via this channel is an important step in making end-to-end mobility solutions available for business customers in this market,” said Yankee Group Vice President, Enterprise Applications and Mobile Solutions, Eugene Signorini. “Through the Nokia for Business Channel Program, Nokia is empowering resellers to prepare for the evolution and growth of the mobility market in North America.”
For individual business users - or simply “busy” users - Nokia Eseries devices are available through a number of online retailers, including Dell.com, Gateway, Inc. and Mobileplanet.com. Devices are supplied to the retail channels through distribution agreements with Brightpoint and Ingram Micro.
“A complete channel ecosystem involving operators, distributors, value-added resellers and retailers is the key to unlocking the true potential of business mobility,” said Ed DeArias, vice president, Americas, Enterprise Solutions, Nokia. “Nokia has now delivered on its strategy for delivering unparalleled business devices to businesses and to individuals in the U.S. market via multiple channels.”
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