Yahoo unveiled OnePlace - a bookmark service

Published: Mar 5th, 2008 | Author: Roman

Reuters reports: “Yahoo Inc, still fending off a $41 billion takeover bid by Microsoft Corp, unveiled a cell phone tool on Tuesday that lets users keep up with their favorite topics using dynamic bookmarks.”

“OnePlace, to be launched in the second quarter, allows users to mark links, news feeds or search results that lead them to, for example, the latest information on flight arrivals, sports results or friends’ Facebook postings.”

“Bookmarking tools are not new — Yahoo’s del.icio.us is one — but Yahoo says it has reinvented bookmarking for phones, given their small screens and different user requirements, with placeholders linked to updated info instead of a fixed page.”

“OnePlace also leans on two other Yahoo mobile services — oneSearch and oneConnect — by tailoring the content behind the bookmarks to match the location of users and the preferences and activities of friends and contacts who use the service.”

“Users will be able to gather their favorite Web places either by choosing them on their PC and then synchronizing with their cell phone, or directly on the mobile phone itself.”

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